BRANDING & DESIGN
KIEHL’S
Halloween Mailer
• Designed three tuck mailer options that combine Kiehl’s branding with Halloween visual elements.
• Created custom full-print artwork.
• Developed a custom neoprene pouch accompanied by
a bespoke belly band.
• Provided a mass mailer option to facilitate broad distribution.
The client wanted a Halloween-themed mailer that fits in the visual family of Kiehl's and has a bold interior design to increase customer engagement.
WHAT I DID
THE INSPIRATION
COLOR PALETTE
Client Select
TUCK MAILER
NEOPRENE POUCH
Mailer Options
ADDITIONAL
the client
Kiehl’s is an apothecary skincare company that focuses on providing customers with nature-inspired, science-based, robust products that improve the quality of their skin.
They focus on targeting specific skin concerns and educating customers on what products are best for them and their routine.