Music gives color to the air of the moment.
VNYL is a bespoke subscription service that carefully curates three vinyl records every month, tailored to complement the customer’s unique lifestyle. The outer packaging doubles as the shipping box and, when opened, presents a visually captivating experience that is reminiscent of a record player. Each unboxing step tells a story that is thoughtfully aligned with the selection of vinyl records, resulting in a fully immersive experience. With VNYL, customers can elevate their vinyl collection and discover new music that perfectly resonates with their personal style.
When the customer opens the box they will find an insert with an explanation of each vinyl that was personally selected for them.
The customer will flip the insert up and find a folder with the record sleeve, and the matching record will sit securely below.
The design of the packaging references a record player while keeping the vinyl secure during shipping.
In each step, the customer will find a small blurb about why that record was personally chosen for them and how it pertains to their lifestyle.
Each vinyl holder will change color to keep the customer’s visual interest.
Software Used
Rhino 3D | Adobe Illustrator | Adobe Dimension | Adobe Photoshop